Uptown Fashion. Downtown Price.

Yes. You can afford to look your best!

GSNY (GSyndicates New York) is your fashion source for uptown fashion at a hometown price. GSNY is inspired by comfort and classic lines. Breathable fabrics complement lifestyles on the move. Convertible styles mean more mojo for your money. You can easily take daytime looks to nighttime flair. Whether you take to the catwalk, the office, or the shops on the avenue, you will look and feel great in GSNY.

GSNY Butterfly Mini Shirt

Update your little black dress! The GSNY Butterfly Mini Shirt is the long and short of comfortable style. Ruche at the waist for a daytime wear. Stretch to full length for nighttime flair. The mini shirt is made of organic jersey knit fabric. The V-neck collar is mirrored at the back and made of 100% American grown cotton jean fabric.

The GStyle Concierge is your personal GSyndicates Stylist. She says, “For a DAY LOOK: Wear the GSNY Butterfly Mini at 3/4 length for a form flattering shirt with butterfly sleeves.”

“Transition to a NIGHT LOOK: Wear the GSNY Butterfly Mini at full length (shown at left) for a lightweight mini dress with captivating movement even when you are standing still.” The GSNY Butterfly Mini Shirt retails for just $85 online (excluding tax and shipping).

I could not share GSNY without its forerunner, GSIA (GSyndicates Iowa) – the original GSyndicates brand. After battling depression for several years, I was inspired by my mother to take up a lost art from my youth. Read about my fashion design history.

F.D.L.F.D.B. That is, Friends Don’t Let Friends Dress Badly. Does your BFF need a #stylehaul? You’ve been there for her since kindergarten. Friend, don’t fail her now: help a sister out! Give her the gift of GSNY.

From Midwest to Manhattan

Making the transition from Iowa to New York, this post would be remiss without mentioning obvious differences between Midwest and East Coast style from the brief time that I lived in Manhattan over a decade ago (before GSIA was conceived). The Midwest founded GSIA is true to its traditional roots of high necklines and low hemlines in comfort-first creations with intermittent elements of Michael Kors and Coach (I see these on a daily basis paired with eclectic and even crafty (homemade) ensembles).

On the other hand, New York had its own fashion week on the scale of Paris and Italy (not to downplay the up and coming Midwest Fashion Week). Personal style was more of a collective fast fashion that ebbed and flowed with the global community where one wouldn’t be caught in last season’s wing tips.

Times are changing, though. With COVID re-shaping the way everyone does business, fashion is fighting a war like nothing it has ever seen. More and more people are having to choose between what not to wear and where not to wear it. Fashion businesses that hope to survive must pick up the virtual reins and find ways to meet fashionistas where they are – at home and online, becoming influencers with their self-made blogs and vlogs.

My GSNY Favorites

GSNY is the best of both regions: an homage to the international fashion Elders via the Eastern Seaboard, and a faithful offering to the love of comfort – even when it does not make the catwalk (since that is becoming more rare with restricted gatherings). Here is a look at some of my GSNY favorites.